FROM CONCEPT TO REALITY-THE STORY BEHIND 3D FLEX FLASH

Hi, my name is Mat Sutor. My wife, Holly, and I own 3D Flex Flash and
Sutography Weddings in San Diego, California.

I would love to share our story about how 3D Flex Flash came to life!

We knew there had to be a simple solution for on-camera flash modifierser…

In the early days of our wedding photography business, after photographing countless weddings, I realized there was a need for a simplified on-camera flash modifier. I had used and researched every flash diffuser and light modifier on the market. While some were better than others, none offered the simplicity and versatility I envisioned. I wanted a modifier that could effortlessly slip onto your flash head, with no buckles or straps, and be both flexible and lightweight. On a wedding day, we already have enough gear to carry—this needed to be easy and efficient.

My idea led to the creation of The WYNG, a one-piece, lightweight, flexible flash bounce modifier. Initially, I tried to develop a prototype by having a mold made, but finding a viable solution proved challenging, and the prospect of overseas production was discouraging. With the help of a talented family member, we successfully transformed The WYNG into a 3D model.

My design was finally a reality!
And ever since, we’ve been using The WYNG in our professional photography work.

To our surprise, 3D printing turned out to be the ideal method for manufacturing my invention. Using a flexible filament, The WYNG weighs just 2 ounces and is exactly what I had always envisioned. I personally 3D print each WYNG from our home in San Diego, California, and I’m proud to say it’s made in the USA.